Teasers are made to excite the audience about what to expect when the film (music video) premiers. Unfortunately, what i have seen on the trailer was the same thing that i have watched when i saw Katy Perry's E.T. Music Video.
The five-minute Floria Sigismondi directed feature opened up showing an American-dressed Kanye West rapping inside a capsule that is moving in space.
Then comes Katy, looking like an alien ( i guess it's her normal form). Floating in the universe, doing her circus stunts.
Seconds have passed, Perry transformed into something more "human." She's now dressed in red light fabric, defying gravity. She appeared a little weird, her hair intricately braided she looked like an "alien?." After a couple of seconds, there's a costume change that has happened...
Next thing i knew, she crashed into an unfamiliar territory, a barren planet full of scrap metal. She found a robot (which was shown dying in the beginning of the video) and then she laid her hands on his glass 'heart' and kissed him. Surprise! he came to life.
The story telling is now over, here comes the analysis.
The E.T. video is full of stunning visuals. The cinematography and special effects are perfect. Her alien make-up is "Oscar worthy."
What i did not like was the "literal" treatment that was done in the MTV. They packed so much visuals to overcompensate the video's lack of enthusiasm - they forgot audience are not dumb nowadays.
Sadly, it did not in anyway reached its peak, there was no climax. I was bored. I was looking for something that would stun me, It never came.
Nothing much has happened. Katy has been floating all the time. I did not get it. The scene where she created her "futuristic lover" at the end of the video was a little sleepy for me.
You be the judge, watch her music video and then tell me what you think about it.
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