Facebook, the social media giant, has now reached a 665+ million user base with 80 million new accounts in the first quarter of 2011. There is no doubt that it has hit the Sri Lankan context with a 47.2 percent online penetration that is a user base of 830k+ taking the country into the 75th position of the global Facebook list. However, Sri Lanka experienced a 7 percent drop in the user base that is over a 64k+ users. Mark & Comm Limited (MNC), a strategic marketing, reputation and communications partnered with Social Baker, the heart for Facebook statistics and a leading Facebook application developer, to bring in insights into Facebook pages in Sri Lanka and how it is mis-used when it comes to brand engagement, and the measures taken to tackle and change perspective.
Read more »
No comments:
Post a Comment